SEO Outsourcing vs PPC

Written on 8:48 PM by Call Centers in the Philippines

In website promotion and generating traffic for a site, there are basically two major options that you can consider: SEO outsourcing or Pay Per Click advertising. For website owners who want to promote their freshly launched site on the Internet, it is very important to know which of the two works to generate more web traffic.

It is vital for to know the advantages and detriments of each Internet marketing approaches, but what’s even more pressing is to identify the objectives and targets that should be met before thinking about website promotions. Consider the budget and resources that you are willing to shell out to raise your rankings and increase traffic. PPC advertising requires you to put the money on the table since every ad and click should be paid for. But keep in mind that PPC is not a surefire thing and that it mostly all depends on the amount of cash you can cough out. With SEO outsourcing, on the other hand, cost may not be so much of a problem. It is even said to be more cost-effective than PPC since you pay for services on an hourly basis or on the number of back links generated. In terms of the ability to produce better rankings, SEO outsourcing is said to be more effective since SEO companies, especially the ones that really give quality service, go into a calculated planning of the back linking strategies before they start the website promotions. These companies have the edge of professional workforce with an in depth knowledge of the algorithms of search engines and behavior of online visitors. With a team of professional SEO engineers, writers, and backlink support group working behind your site promotion, you can adjust strategies and efforts to focus on a certain keyword when it is necessary. This is something that PPC cannot give you.



Promoting a website requires smart planning and sharp knowledge of business objectives and competition. Knowing the right method and approach to use in marketing your website contributes to your web rankings and productivity of your efforts.

Great Business Engagement with a Philippine Call Center Outsourcing Provider

Written on 5:47 PM by Call Centers in the Philippines

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As an owner of a startup search engine in Canada, I have my share of jitters about important business decisions. Decisions which if not made with much thought and calculation could burn my business to ashes. Just the other day, I was speaking with my marketing analyst, a friend I’ve had for years about strategies to reach out to my target market. He suggested for me to give call center outsourcing a shot since that’s one of the best ways to get business owners to consider getting my services.

At first, I was not convinced of call center services since I know a lot who outsourced such business function from India and ended up disappointed. They said that they did not get what they paid for and to make things worst, these call centers from India provided them poor service that almost destroyed the reputation of their business. I guess it was really hard for me to put my money on outsourcing since there are lots of call centers out there who do not live up to the expectations of business owners like me. Outsourcing, for me, was a last resort, something that I would not gamble my money on unless it’s offered at considerably low rate. That was how I saw BPO until I came across this call center outsourcing company that changed the deal for me.

It was a BPO company from the Philippines. I heard a lot of great things about the call center industry in this side of Asia and I have worked with a lot of Filipinos in the corporate world. They are just some of the brightest and most talented people I know. The CEO of that outsourcing company from the Philippines discussed with me an impressive service package aligned especially for my business. I signed up for the trial package since that gives me an option of not renewing any business contract with them if they end up not giving me the service I want.

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After a month, I was so impressed with the performance and output they were able to give me. It was excellent! They really observed client dedication and transparency. The best thing about it is that I readily saw conversions because of their services. Now, my call center outsourcing worries are over. Because of their services, I am willing to maintain a long-term partnership with them.